Trendy denim at the Diesel outlet

Diesel is an innovative international lifestyle company, founded by Renzo Rosso in 1978. Rooted in denim mastery and evolved into being a leader in premium fashion, Diesel is now a true alternative to the established luxury market. Since 2020, Diesel's collections are overseen by creative director Glenn Martens, including apparel, accessories and a wide range of lifestyle collaborations: from fragrances, watches and jewelry to interior design and real estate projects with Diesel Living.

Discovering, supporting, and fostering creativity is part of Diesel DNA and of its parenting company OTB, the international fashion and luxury group powering a variety of global iconic brands and companies.

Diesel is different, mad, rockabilly, trendy – and a totally cult brand. A visit to the Diesel outlet is worthwhile for anyone on the lookout for a really unmistakable outfit. It has absolutely everything you need for a perfect cool style: highly desirable Diesel jeans, trendy tops, shoes, bags and any number of accessories. The Diesel sale in Metzingen also has individual samples from the Diesel Black Gold luxury range and the 55 DSL collections for younger customers.

Diesel: The driving force that fuels the fashion industry

All the Diesel collections begin with a journey on which to find ideas. The creative team flies to the furthest corners of the earth to look for inspiration from everything and everyone. The designers return with notes, photos and finds which are melded in a lively brainstorming session to a collection theme. This is where the unique Diesel style comes from: unusual style for fashion mavericks. What makes the look what it is? The uncomplicated vibe typical of Diesel, a rustic leather jacket over a delicate dress, worn with unusual leggings. The brand leads the way in new looks, manufacturing methods and quality control, making the label a guarantee of outstanding products.

Diesel – a philosophy of life

The Italian fashion label Diesel was founded by Renzo Rosso in 1978 and almost immediately became a cult brand.

Renzo Rosso allows his designers complete freedom. They must follow just one instruction: they should create fashion for independent people, who go their own way and who express their attitude in their clothes and their style. With over 800 combinations of styles and washing, denim is at the absolute heart of Diesel and thanks to its durability and its high-quality workmanship, an absolute must-have. Diesel is one of the few jeans brands which succeed at the total look – this is certainly down to the special campaigns for which the on-trend label has stacked up prizes. Diesel attracts new fans from all over the world every day. Despite its now enormous size, the philosophy of this successful company has remained the same since its foundation: passion, individuality and fashion which does not follow trends, but creates them.